Category

Consumers

ConsumersHealthcare
December 14, 2016

The Doctor Will FaceTime with You Now

Last week we delved deeply into the burgeoning field of telehealth, focusing primarily on telephone interactions between clinicians and patients. There’s another, even more technologically advanced solution under the umbrella…
Read More
ConsumersHealthcare
December 8, 2016

The Registered Nurse Will Listen to You Now

A few weeks ago, I briefly touched on the concept of telehealth as an option via services such as nurse lines provided by consumer health plans. To start, we’ll create…
Read More
ConsumersHealthcare
November 30, 2016

The Nurse Practitioner Will See You Now

As healthcare leaders already understand, the United States is shifting from fee-for-service to fee-for-value reimbursement, and population health management should, in theory, lower costs by reducing illnesses through disease management…
Read More
ConsumersHealthcare
November 16, 2016

The Registration Kiosk Will Scan You Now

How often have health consumers used a self-service kiosk in other industries to increase efficiencies and improve the customer experience? Think about the last time you checked in at the…
Read More
ConsumersHealthcare
November 9, 2016

What Can I Do When My Infant Is Running a Fever at 2 a.m.?

You hear crying on the baby monitor or from the bassinet across the room. You look at the clock. It’s 2 a.m. You drowsily rise, expecting a routine diaper change…
Read More
BrandingConsumersHealthcare
October 26, 2016

How One Hospital Repositioned Their Brand Through Consumer Strategies

SHSMD 2016 was rife with phenomenal presentations. But one in particular stood out to me because, through one initiative and widespread culture shift, the Community Hospital of the Monterey Peninsula…
Read More
ConsumersHealthcare
October 12, 2016

Event Horizon for the Healthscape: Part II

This article is the second in a series. To catch up, read Part I first. By now, 72% of employers offer at least 1 consumer-driven healthcare policy, pushed heavily by…
Read More
ConsumersHealthcare
October 5, 2016

Event Horizon for the Healthscape: Part I

It’s happened. Millennials have surpassed Baby Boomers as the largest generation in the United States. There are now 83.1 million new healthcare consumers engaging the Healthscape, and this emergence converges…
Read More